IDENTITY AND VOICE FOR EMERGING LATIN ARTISTS
We developed an own-able approach and elevated aesthetic through the lens of Latin Culture while staying grounded in Vevo’s brand values.
We developed an own-able approach and elevated aesthetic through the lens of Latin Culture while staying grounded in Vevo’s brand values.
As the popularity of Latin music grows, the look & feel evolves as well.
TEAM
Creative Director: Dan Dickson
Art Director: Michael Boswell
Designer: Maddie Bone
Photographer: Adam Allen Marketing Manager: Janely Fernandez
Creative Director: Dan Dickson
Art Director: Michael Boswell
Designer: Maddie Bone
Photographer: Adam Allen Marketing Manager: Janely Fernandez
TYPE SYSTEM
GT America is well suited for a range of applications and expressions. The variations grant flexibility when paired with our master brand system.
BRAND EXPRESSION